The Benefits Of Blog Week

At the beginning of December I held the very first Blog Week. Blog Week is an intensive taste of Blog Club; a chance to try it out, and reap the benefits of Blog Club for a week, for free. When you run something like that for the first time, you don’t really...

What Your Blog Needs For You To Succeed!

The thing your blog needs most of all, is POSTS!  ‘Well Duh!!’  But while your blog certainly needs posts, before you even get to posting, it needs POSTS.  Let me explain. P is for People.  The people you need to be speaking to if you want to use your blog...

How your word-prejudice is losing you business

Several of my clients don’t like the word ‘blog’.  They don’t think it sounds very professional, and as a result they’re resistant to the idea of having a blog.  Their word-prejudice is costing them business. The word ‘blog’...